HELLO! I’M GAURAV
A Fashion designer & A Digital Markteer From Bangalore.
I am an experienced Design, Product & marketing professional with a demonstrated history of working on some of the biggest brands in Indian Retail and have also been part of the startup/online world. I have been instrumental in launching multiple brands in Indian retail with unique and authentic brand & product philosophies. I started Designmocha purely to address the rising need for brands to build their differentiated brand essence and soul to be able to stand out from the clutter.
For me, it is not just about the good-looking logo or packaging but the way a brand interacts with its audience at every touch point physically or digitally. The idea is to look beyond the packaging, but at what lies inside – the intangible, human experience. This is why I call it the Human Job-to-be-Done.
Contact me at gaurav@breathingcrafts.com
The
Fundamental Approach
Creative Collaboration
Communication creates clarity. At Designmocha, our relationships are partnerships, with a common goal of engineering success through well-planned and well-executed strategies.
Alignment & Execution
The organization is the key to operating a deadline and results-driven environment. We utilize a variety of tools to achieve goals and enhance transparency.
Financial Intelligence
Everything we touch has financial implications— whether cost savings, improving margins, or generating new revenue streams. We’re not only aware of these considerations, we’re bound by them.
Process Matters
Process matters because it removes subjectivity and project fragmentation and replaces them with deadline-oriented & data-driven methodologies. While every brand has its own journey, set of learnings, and experiences, This is how we approach their evolution fundamentally. This is how we humanize them.
UNDERSTAND
This is where we understand the vision of the founders and the teams. We understand their vision, their journey so far, their aspirations and the industry.
IDEATE
A stage where we collaborate with brand teams and ideate to define our niche, brand archetypes, brand experience & language, product philosophies and aesthetics.
ANALYIZE
We reflect on our performance, Analyze what`s working and
whats not. According
the further course of
action is decided.
LISTEN
This is where we go deeper in to the opportunity, connect with target consumers, distributors, retailers, etc and get a sense of the problem areas or the gaps.
BUILD
This stage is purely about putting all ideas to action. Across product, packaging, spaces, Marketing campaigns, Collaterals,
etc.
GROW
Once we are clear on the CTAs, we accelerate the growth, reach wider audience, connect better, retain early adaptors, streamline processes, etc to ensure an accelerated growth.
DEFINE
Here we define the scope, our observations, our recommendations, the future proposed road map
and the competition
ecosystem.
CONNECT
This is where we connect the brands with it`s target consumers. User funnel basis brand`s evolution, Social media campaigns, Performance marketing, Lead generation, etc.
At The
Core
At its core, disruption is a successful alteration to a set of values, purchase patterns, and human behavior.
Designmocha is powered by people that possess as wide an array of expertise and skills as they do drive for active, positive change. We are most proud of our diversity in background, expertise, and industries. To be a disruptor, you need the right breadth of experience — not just agency experience.
Our Brand Partners
We take pride in the fact that we have been able to collaborate with some of the best brands in the industry, and continue to collaborate with even more.
and there are
1400+ OF US.
We take pride in the huge network of creators that we have been able to build in such a short time.